have been supplying Valve Regulated Lead-Acid (VRLA) / Sealed / Maintenance-free batteries

iConcept Global continued conducting free seminars at Bulacan State University and Baliuag University November 26 and December 6, respectively.

What were thought of as obstructions to productivity, especially in the workplace, are now increasingly used by businesses to generate awareness and revenue. (Cheers!)

Social media is defined as “a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content.”  It includes but is not limited to blogs, content communities (Youtube), social networking sites (Facebook), and virtual game worlds. Sure, you’re very much familiar with those.

Now, partly due to their infotainment value, these social tools have become the fifth era in the field of information technology, succeeding the ages of mainframe, time departmental computing, personal computer, and Internet boom.

In a report published at Philippine Daily Inquirer, social realm in the IT world would be worth between $30 billion and $50 billion in Asia.

Sandy Carter said companies who have established their online presence experienced revenue growth averaging to 15 percent.

“You can use (social networking) to make your company more enjoyable, transparent, and nimble,” the IBM Corp. vice president said.

In a study published February 2011 by US-based research firm comScore, Philippines ranked first in terms of Facebook penetration with 92.9 percent.

If you are still skeptic on the power of this new era, try seeing The Wall Street Journal’s Asia 200 Index, where 80 percent of the companies listed are present online.

However, adopting social networking tools is not enough if companies won’t adopt a social business agenda, said Carter.

ALIGN organizational goals and culture

GAIN social trust (through engagement/partnership with students, executives, and experts)

ENGAGE through experiences

NETWORK their business processes

DESIGN for reputation and risk management

ANALYZE their data

Did you know that seven out of ten new businesses survive the first two years of operation?  And according to the Small Business Administration (SBA), only half of the remaining number will endure the next five years.

So, why do some businesses fail?

In an article published at www.businessknowhow.com, Patricia Schaefer expounded on “The Seven Pitfalls of Business Failure and How to Avoid Them”.  She wrote that a business will spell success by finding ultimate reason of putting up a business, careful planning and implementing the proper management style.

But there is another thing – the increasing online awareness of consumers.  Relying on traditional means such as print and TV to promote the products and/or services you offer is good.  But in today’s tougher marketplace, businesses, small and big, would want to be present in everywhere a potential customer is.With medium of marketing and advertising ever revolving, businesses could adapt to changes to remain competitive.

Increasing customer baseonline?  Start up your online presence.  Let somebody help bring your ideas to life!

iConcept Global Advertising Inc. believes that “the credibility of your company and your ability to achieve your sales goals rest almost entirely on the design of your website.”

A growing company, iConcept provides quality website design and development services that are tailored to meet your business objectives.

So what makes a website “an integral part of a business”?

Discoverability. People go online to find everything they want to know, including businesses.  Members of the press, a simple customer, and even business owners needing the service of another business rely on the Internet to find your products and/or services.  You wouldn’t want to be left behind by your competitors, do you?  At iConcept, you are offered effective online marketing strategies and SEO-friendly quality websites.

Inexpensive Opportunity. Having your own website for your business is like having a book of effective means to promote your products and/or services.  You get several pages to contain persuasive messages, available any time of the day.  Efficient. Affordable. What an opportunity!

Significant Market Expansion. Another advantage of having a website is reaching a wider audience.  Imagine being able to convey your message to people around the globe.

Customer Satisfaction. Let customers know your business at the comfort of their own house.

Open 24/7. Let your website do the talking twenty-four hours, seven days a week.  By allowing your visitors to get familiarized with products and/or services you offer, you and your potential clients are both able to maximize time and other resources.

Vanguard. Prepare for the colossal battleground called Internet.  Be on the frontline.  Step up your promotional strategies with a well-designed website that’s a product of both artistic and intellectual endeavors.

Efficient Communication Tool. Websites offer a perfect presentation of what you do (services), who you are (company profile), how to reach you (contact information), and a roster of your previous and ongoing clients (portfolio).Maximize the use of your website by getting in touch with your visitors through a chat box, which may be present in different forms.  The message is clear:  let them know you mind their minds.

Revenue and leads. Last but definitely not the least; websites can generate leads and sales any time of the day.  Aside from showcasing your products and/or services, you can use an available space of your website – depending on the traffic gained – for paid advertisements.

Let’s transform your ideas to reality.  iConcept Global Advertising.  Your personal brand of web services.

iConcept Global Advertising started offering seminars at La Consolacion University Philippines and Centro Escolar University Malolos last September 17 and 21, respectively.

Internet and web fundamentals, new web content trends, Search Engine Optimization, and blogging were the topics discussed by iConcept resource speakers namely Mr. Marlon Owen Cruz, General Manager, and James Lee Tabao, junior programmer.

Websites: New advertising medium

Cruz noted in his presentation that websites are continuously becoming a staple commodity for businesses due to its capability to reach a wide target market.

A country that was once recognized as the texting capital of the world, Philippines is now making another possible record. With the extensive Internet usage of most Filipino consumers, including but not limited to social networking websites, no wonder this can be utilized as a new medium of advertisement.

Cruz also shared stories of young entrepreneurs who earn a living through blogging.

“Isn’t this great? You can earn at the comfort of your own time and space,” Cruz said adding, “Blogging is definitely a must-try.”

The general manager of iConcept cited Anton Diaz of www.ourawesomeplanet.com, a Filipino who writes about the country’s majestic sites and also earns through his blog.

Technical Team Leader Alvin John Ferias also shared relevant insights regarding E-commerce trends during the seminar at La Consolacion University.

Web Content Trends

Meanwhile, Tabao zeroed in on the functions of open source content management systems specifically WordPress and Joomla.

“Setting up your website is fast and easy, depending on your own desired result,” said Tabao, who had gained knowledge and skills of web designing through personal learning.

According to Ronel Buenaventura, Operations Manager, iConcept will continue providing the three-hour web development seminars to different colleges and universities within Bulacan before the year ends.  He added that the company is also planning to organize a grand seminar for entrepreneurs and web convention for students.

iConcept Global Advertising started as a department of iBrains Technologies, a business solution provider of information and communication technology (ICT).  It was formally established in 2008 as an independent department for web design.

Websites and consumers

According to facts collected at SMBTN Network (smbtn.com), ¾ of online shoppers say they would not return to a website that took longer than four second to load.  Most consumers are also said to be more likely influenced through blogs and emails rather than TV and radio advertising.

iConcept Global knows that  entities want nothing but the best for their business.  These days when computer screens offer most consumers what they need and want to know, it is appropriate to have an online presence.  At iConcept Global, you get quality website and maintenance in an affordable  price.